Sedona Technologies at JDUG 2025: Strengthening Partnerships and Enhancing Security
JDUG 2025 was another remarkable event, and we extend our deepest gratitude to John Deere for hosting such an outstanding gathering. This annual conference consistently brings together top minds in the industry, fostering collaboration, innovation, and growth within the John Deere dealer network.
Elevating Cybersecurity with Industry Leaders
We were fortunate to have some of our key cybersecurity partners join us at JDUG 2025:
- Blackpoint Cyber made a powerful impact, bringing along an impressive team, including CEO Jon Murchison, Chief Client Officer Michael Estep, Operations Manager Gina Catapano, VP of APG MacKenzie Brown, and Head of Threat Operations Robert Russell. Their expertise underscored the importance of staying ahead of emerging cyber threats.
- CyberFOX was also well represented, with Dave Gunther engaging attendees at our booth and discussing crucial strategies for privileged access security.
Engaging Sessions and Cutting-Edge Innovations
Our team played a key role in several engaging and informative sessions throughout the conference:
- Jon Murchison delivered a compelling session on identity security, demonstrating just how easily credentials can be compromised and why prioritizing identity protection is crucial.
- Jason Ballard, our CIO, shared valuable research on what businesses should consider when selecting cybersecurity partners, offering insights that resonated with the audience.
- Robert Russell and Doug Johnson led an in-depth discussion on fortifying Microsoft 365 security, moving beyond the basics to provide dealers with advanced protection strategies.
- Robert Lelonek (Sedona CTO) and Michael Leinart (Sedona Head of Product) unveiled our latest Power Platform services, designed specifically to help John Deere dealers navigate challenges within the JDDO business system.
- Tagen Dressman introduced the Dealer Customer Portal mobile edition, showcasing its capabilities in streamlining operations and improving customer engagement.
Celebrating Dealers and Strengthening Relationships
JDUG is more than just a conference, it’s a celebration of the dealer community. We had the pleasure of hosting our VID event, where we honored some of our top dealers, reinforcing our shared commitment to growth and security. Adding an extra layer of excitement, Coby Jacobs amazed attendees with an unforgettable mentalism performance!
Looking Ahead to JDUG 2026
JDUG 2025 reaffirmed the importance of strong partnerships, cutting-edge innovation, and robust security measures.
We are excited to continue collaborating with the John Deere dealer community and look forward to another year of driving growth and resilience together.
We look forward to seeing you in Orlando for JDUG 2026!